This Privacy Policy describes how MicroNutrients (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from micronutrients.fit (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

What Personal Information We Collect

Information We Collect Directly from You
Information that you directly submit to us through our Services may include:

• Contact details including your name, address, and email

• Order information including billing/shipping address, payment confirmation

• Account information (e.g. username, password, security Q&As)

• Shopping behavior (e.g. cart items, loyalty points, reviews)

• Customer support messages or other user communications

Information We Collect About Your Usage
We may automatically collect "Usage Data" such as device details, browser type, IP address, and how you interact with our Site. We use cookies, pixels, and other tracking tools for this purpose.

Information We Obtain from Third Parties
We may receive information about you from service providers such as:

• Shopify (store platform support)

• Payment processors (to fulfill orders)

• Ad platforms or analytics services (to improve targeting and experience)

All data collected from third parties is treated in accordance with this Privacy Policy.

How We Use Your Personal Information

• To provide services and fulfill orders

• To process payments and send order updates

• To manage your account, loyalty rewards, reviews or gift cards

• For marketing and advertising (if applicable laws permit)

• For fraud prevention and site security

• For customer support and improving user experience

If you are in the EEA, processing is justified under Art. 6 (1)(f) GDPR based on our legitimate interests.

Cookies

We use cookies to operate our Site, personalize content, analyze usage, and improve functionality. You can manage your cookie preferences via your browser or through Shopify's Cookie Policy. We also respect the Global Privacy Control signal. Learn more at globalprivacycontrol.org.

How We Disclose Personal Information

We may share your information with:

• Vendors (e.g. shipping providers, analytics tools)

• Marketing & advertising partners (only with consent, where required)

• Affiliates and business partners

• Legal authorities when required

• In connection with a business transfer, merger, or sale

We do not use or disclose sensitive personal information without your consent or for inferring characteristics.

Sale and Sharing of Information

In the past 12 months, we have “sold” or “shared” the following data for advertising purposes:

Third Party Websites and Links

Our Site may link to third-party sites. We are not responsible for their privacy policies or content. Always review external privacy policies when leaving our Site.

Children’s Data

Our Services are not intended for children. We do not knowingly collect data from anyone under 16. If you believe your child has submitted information, contact us and we will delete it.

Security and Data Retention

We use reasonable safeguards but cannot guarantee perfect security. Data retention length depends on account status, order history, legal requirements, and other factors.

Your Rights

Depending on your jurisdiction, your rights may include:

• Access to your data

• Correction or deletion of data

• Data portability

• Objection to or restriction of processing

• Opt-out of data sharing/sale/targeted ads

• Withdraw consent

• Appeal a denied request

• Unsubscribe from marketing

We will verify your identity before processing requests and will not discriminate against you for exercising your rights.

Complaints

If you have concerns about how we handle your data, contact us. If unresolved, you may appeal or file a complaint with your local data protection authority.

International Users

We may transfer your data internationally (e.g., to the U.S.). Where required, we use Standard Contractual Clauses or other legal mechanisms to safeguard international transfers.

Contact

For questions or to exercise your rights, contact us at:

MicroNutrients
84 North Liberty Drive
Stony Point, NY 10980
United States
✉️ support@micronutrients.fit

We are the data controller of your personal information unless otherwise stated.